Note to millennials: This is an example of a book from a lending library. These were generally small businesses that rented books for pennies a day and specialized in current literature and somewhat racy material that wasn’t available at the public library. (Hence the line in “Chinatown”: Sir, this is not a lending library, it’s the Hall of Records.” )
This 1959 example, by Times book editor Robert Kirsch, rented for a nickel a day with a minimum of 15 cents, about $1.23 in 2014 dollars, and was apparently offered by the Guild Library on Hollywood Boulevard. Lending libraries were part of the literary landscape in America until the 1970s, but I don’t recall ever seeing one after that.
This copy of “In the Wrong Rain” (which is not much of a book) is listed on EBay as Buy It Now for $10.40.