The Fabulous Forum

Nov. 21, 1968, Forum
Los Angeles Times file photo

Nov. 21, 1968: Chick Hearn in a Forum luxury box.

Jan. 2, 1968, Forum

Art Rogers / Los Angeles Times

Dec. 31, 1967: Usherette Patricia Sanderling wears a "mini toga" at the new Forum.

The Times ran a long story by Bob Oates questioning whether Lakers
owner Jack Kent Cooke was planning to sell the Forum, the Lakers and
the Kings.

I remember the Forum as an exotic place, far from home after a long
jaunt down the 405, where the Lakers of Wilt, Jerry and Elgin played.
It was unlike anything I'd ever seen–a little bit of Vegas glitz to my
12-year-old eyes.

So Oates' description of the Forum caught my interest and stirred some memories:

"The lobbies are a bit small, the concession stands few, the
hallways narrow, it is said to be a costly building to operate and the
ice machine hasn't always worked. The negatives, however, are
overmatched by the Forum's plus factors–the touches of Cooke: the
colorful carpeting, the theater environment, the short-skirted
usherettes, the neat directional signs."

Cooke, of course, eventually did sell it all and the Lakers and Kings moved to Staples Center.

–Keith Thursby

About lmharnisch

I am retired from the Los Angeles Times
This entry was posted in Architecture, Lakers, Sports. Bookmark the permalink.

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