After the opening, Paramount went to one-column ads for "The Major and the Minor," then bought larger ads once the film was held over.

The Times' Philip K. Scheuer visits Billy Wilder on the set of "The Major and the Minor."

As far as I can tell, this is the closest we ever came to a
review of "The Major and the Minor," and it's a pastiche of the New
York reviews

This blurb is typical of the items we used to run in the 1940s and '50s about current films. Sometimes they're only one paragraph. A popular picture might get three or four brief plugs with some tidbit about one of the stars.